G'day New Zealand Australia Week, organised by Tourism Australia, aims to market Australia to New Zealand's wholesale travel industry.
This year for the first time the trade show has tacked on a travel expo day to market Australian tourism direct to the general public.
But because Qantas is the key sponsor of the week, competing airlines have been blocked from having a stall at the public open day, prompting Air NZ to skip the entire event.
Air New Zealand's Cam Wallace told Travel Trade that without its participation at the consumer day, the investment in the event did not stack up to the rewards.
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